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Complimentary shipping & insurance on every order

NYC Diamond District · (917) 445-7331

NYC Diamond District · 20 W 47th St · (917) 445-7331

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Custom Engagement Rings · NYC Diamond District

A ring imagined by you, perfected by us

Work one-on-one with us to create your one of a kind engagement ring. Most rings delivered in 3–4 weeks.

How It Works

Custom engagement rings, made simple.

Designing a custom ring shouldn't feel intimidating. Here's exactly what happens between today and the day you propose.

1

1-on-1 Consultation

Day 1 · 30 min

Hop on a Zoom call or visit our NYC studio. We will discuss style, budget and timeline.

2

Design Concepts

Within 5 days

We create a custom ring rendering that brings all of your ideas together into one design

3

Crafting Your Ring

2–3 weeks

Our master jewelers cast, set, and polish your ring by hand in the Diamond District of New York City.

4

Delivered to You

Insured · signed for

Free shipping with full insurance. You get the proposal box, the ring, and a GIA/IGI certificate.

I worked with GB Jewelry to create a custom engagement ring and they absolutely nailed it. My fiance is obsessed! Very professional team.

– Justin N. — Verified Google Review

Super responsive and super honest, Gabriel made it easy for me to get the perfect engagement ring and make it exactly like I wanted!

– Sarah K. — Verified Google Review

The whole process was smooth and stress-free. Highly recommended for anyone looking to design a unique engagement ring.

– Daniel T. — Verified Google Review

The best people to deal with. Got a couple of jewelry from GB Jewelry & Co. and the Quality is on point.. Got a Beautiful ring that I absolutely love. My husband got it engraved with them.

– Diana D.— Verified Google Review

Honest, professional & great people. Awesome selections & customizations, will continue to return!

– Theodor C. — Verified Google Review
Meet your jewelers

Two brothers. One Diamond District workshop.

GB Jewelry & Co. exists because buying an engagement ring shouldn't feel complicated and intimidating.

We grew up in NYC's Diamond District

Learning the craft of fine jewelry from a young age while working in our fathers workshop. We watched too many couples get pressured by salespeople in suits and confused by "starting at" prices that always doubled by the end.

Here, you talk to the people who actually design and oversee the production of your engagement ring. No commission-driven sales floor. No hidden upcharges. Just transparent pricing, GIA and IGI-certified stones, and a process we'd want for our own family.

GB
Gabriel & BennyFounders · GB Jewelry & Co.
LETS TALK

Book a free consultation

30 minutes on Zoom or at our NYC Diamond District studio. We'll talk style, budget, and timeline before sending anything in writing.

No obligation · 100% free
GIA/IGI Certified
GIA/IGI Certified Every diamond, every time
Conflict-Free
Conflict-Free 100% Ethically sourced diamonds
Lifetime Warranty
Lifetime Warranty Free resizing & after-care
NYC Studio
NYC Studio By appointment only

Round Brilliant

Square Princess

Emerald Cut

Pear

Oval

Marquise

Elongated Cushion

Asscher

Radiant

Heart

Frequently Asked

Things you're probably wondering.

How long does a custom ring take?
Most custom engagement rings are delivered within 3–4 weeks. Simpler designs can be done in 2 weeks. More intricate work can take 5–6 weeks. We always confirm a timeline before you commit.
Lab-grown vs. natural — which should I get?
Both are real diamonds with the same physical and chemical properties. Both shine and sparkle alike. The main difference is in the cost. Lab-grown diamonds costs 60–80% less for the same size and clarity, however natural diamonds hold better in terms of resale value. We offer both and walk you through the trade-offs and ultimatly give the best advise for your situation.
How much does a custom engagement ring actually cost?
Our engagement rings start as little as $1,500 and go up to $100,000+. The customizations and possibilites are endless and we are here to guide you through that path.
What if the ring doesn't fit?
With every custom ring you will have access to cleanings, polishings and resizings for life--all with no additional cost to you.
Will I see the design before the ring is put into production?
Absolutely, you will receive a 3D rednering of your ring design before we put it into production. We will get your feedback, and if needed, make changes to the design in order to bring your dream ring to life.
Is shipping insured?
Yes. Every shipment is fully insured for the full value of the piece, ships with FedEx, and requires a signature on delivery. Shipping is free on all orders.